GOLDMINE Farm to Market is marking its third franchising anniversary with a bang, rolling out nationwide price rollbacks and introducing a new loyalty rewards program.
Since Goldmine’s franchising arm’s launch in 2023, the brand’s expansion has been nothing short of aggressive. It expanded to 25 strategic locations across the Philippines, stretching from La Union in the North to Quezon province in the south.
As the first agri-business franchise in the Philippines to master the "Farm-to-Market" ecosystem, Goldmine has revolutionized local agriculture with its Contract Farming model.
This model serves as a lifeline for local farmers, providing seeds, fertilizers, and post-harvest support to small-scale farmers.
By guaranteeing a fair purchase price for harvests, Goldmine also shields farmers from unpredictable market shifts, ensuring financial security for dozens of farming families.
Goldmine's success is rooted in its nearly three decades of rice industry expertise, dating back to 1998.
By controlling the entire supply chain, from the soil to the storefront, Goldmine has successfully eliminated middlemen, delivering high-quality rice at prices families can afford.
Goldmine proves that profit and purpose can coexist. Through its corporate social responsibility (CSR) program, every kilo of rice sold funds the Goldmine Scholarship Program, sending underprivileged children to school.
Goldmine has also announced its anniversary "Golden SurpRICE" promo on Monday, with massive anniversary deals to thank its loyal customers.
These are P3.00 Price Rollback: A symbolic P1-per-kilo discount for every year of franchising success; Loyalty Card Debut: The official launch of the Goldmine Loyalty Card, featuring Double Points for all purchases made on Anniversary Day; and Golden SurpRICE Giveaway. Lucky customers buying by the sack may find surprise coupons inside, with prizes ranging from free 25-kilogram sacks to exclusive merchandise and discount vouchers.
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